You always know what comes next.

Every engagement moves through clear phases. You see the plan for each one before you commit to it, and you can stop whenever it makes sense.

Five core stages, with a clean handoff at the end of each.

1. Assessment

A structured conversation plus a written report. You learn exactly where you are before spending a dollar on build work.

2. Recommendation

A written proposal scoped to what the assessment found. No surprises, no hidden add-ons.

3. Build

Stage-gated project work with check-ins at each gate. You review and approve before I move forward.

4. Handoff

Documentation, training, and a stabilization period, so the system belongs to your team.

5. Ongoing (optional)

Retainer support for monitoring, tuning, and adapting as your needs evolve.

Start with an assessment

One partner, three areas that fit together.

Strategy and foundations come first, then the day-to-day operating work, and AI last, once the base can carry it.

See the whole picture

Strategy, governance and foundations.

Leadership can measure outcomes and decide with confidence. That comes from assessment, strategy, and governance across marketing and IM/IT that connects the systems and data.

Strategy and foundations

Make it run

Fractional IM/IT and marketing engineering.

Your systems quietly do their job, day in and day out. The operating work behind that: platforms, integrations, security, vendors, web, email, CRM, and analytics.

Fractional IM/IT and marketing engineering

Make AI real

AI implementation and adoption.

AI your team actually uses and can rely on. AI strategy, implementation, and adoption, built on a foundation that can support it, with the training and governance to match.

AI implementation and adoption

Book discovery

A structured conversation, a written report, and a phased plan. The scope and fee are set to fit your organization, and the report is yours to keep whether or not you carry on with Birch.